Student Project / Most people would also agree that a Swiss Army Knife is sleek, functional and infinitely useful. Yet, most people don't actually buy one? In this series, I paired simple visuals of problems the average person runs into along with an equally simple headline that shows Swiss Army is the solution to almost everything.

Swiss Army OOH Series

NOT THAT CHRIS STAPLETON

Chris Stapleton \ Art Director

contact.thischris@gmail.com